Web pages can have a number of uses, from simple web presence, to an advertising tool to
bring in new business, to a marketing tool to keep existing customers coming back.
By using a web site as an advertising medium, you have limitless space to show off your
product or service and explain why your company is the best choice. If you use your site
for marketing, it can be an invaluable tool in your customer's businesses! You can provide
them with the information that they need to make decisions about your products or services,
you can have catalogues, flyers, contests, frequently asked questions, online requests
for quotes and orders. According to Forrester Research, "Net based collaboration will
increase manufacturers productivity by 17%". The internet can be used to streamline your
day to day operations, increase your customer service and potentially expose you to a
more global market.
Do you need a web site? Businesses as small as lawn-care companies
are now online. The real question is not, "Should I have a web site", but "Can a web
site improve sales or decrease costs?"
Web pages can have a number of uses, from a simple 'ad presence' to a full-fledged catalogue or interactive database system, but in every case it conveys a corporate image.
Look at a few of our designs to see if you form an impression of the company. We try to capture the company spirit and convey a true image of their capabilities in as little space as possible. Good design costs no more; bad design can cost you customers!
Have your products online! An online catalogue costs much less than a printed one, plus changes
can be made immediately and there are no printing or distribution costs!
Of the 14 million Canadian internet users:
- 49% used the internet to comparision shop & research products online
- 59% have made purchases online
Shopping online is an increasingly popular thing to do,
- $1.16 billion was spent online in Canada during the 2001 Christmas season
- A 78% increase in sales compared to the 2000 Holiday Season
People use the internet as a resource to research products before purchasing them, they can compare prices, find out all the specs and will enter a bricks and mortar store with as much information as your own sales staff have, ready to purchase an item. Why wouldn't you provide your potential customers with the information to pre-sell your products before they even step foot into your building?