Cleint Case Studies
Case Study #1
Niche: Provincial Politics
Platform: Meta
This project came as a referal from previous clients and we were excited to show them what we could do.
Our Approach
- As always we first established their goals
- Establish their a target audience.
- Created landing pages
- Created Meta Ads Campaign.
- Connected with the target audience and fulfilled the goal.
Results
In 1 weeks time we reached 299,162 Meta Users and drove 22,703 new visitors to the landing page, See Facebook and Google Analytics report below.
Thats a 7.5% Click Thru Rate to the Landing Page.
Our successful campaign did not go unnoticed. A nation wide Political Trends Website caught wind of our Campaign and wrote an unsolicited endorsement.
Their words speak for them selves see below.
Case Study #2
Niche: Volunteers for Charity
Platform: Meta
We were called into solve a problem that was plaguing a huge International Charity. The problem was not cash flow, the problem was a lack of Volunteers. They partnered with a great Solution provider and collaborated with a A list musician to get the message out to the exact demographic but needed a way to tie in the music events and collect new volunteers. We came up with a unique strategy to drive traffic and grow the volunteer numbers.
Our Approach
- Created a website lander
- Layout a VSL frame work to encourage Sign Ups.
- Set up Google analytics to make sure all attribution is beign tracked.
- Created Social Media Post that resonated with the target audience and drove traffic to the lander.
Results
2400 new volunteers signed up in 4 weeks. Our Campaign drove 34,000 new users to the website. Our Cmpaign became the largest source of traffic other than Branded Search for the month of October. Beating out other Ad Campaignes with 4X the budget. The existing marketing team had never seen anything like it and VY Web Design delivered on time, on budget and hit all the KPIs.
Case Study #3
Niche: Municipal Politics
Platform: Meta
We do alot of white labeling for other Ad Agencies and we extremely excited to work with a long term client that was working on a Municipal Election Campaign. The goal is simple get the word out, to educate voters on the Platforms and Issue Positions this Candidate for Mayor held.
Our Approach
- We redid their whole website for function and aesthetics to elevate the Candidate’s Branding.
- Created Volunteer Forms
- Created Donation Portal
- Published Platform Position Blog and other Issues
- Create an Organic Content Calendar for Social Media
- Create Social Media Ad Campaigns
Results
The results were outstanding not only did we crush it on Social Media we also organically ranked on Google Search, in the top 3, for all is main Issues with our blog posts on the website.
Case Study #4
Niche: Charity Music Event at Massey Hall
Platform: Meta
As always we start with the Goal whihc was
Our Approach
- We created a landing page on the website to educate visitor about the event
- We added full Visitor Journey Tracking to follow visitor through to the check out page.
- We created several winning Social Media Campaigns and drove traffic to the lander and Massey Hall Ticket Vender site.
Results
We created several winning ads with a massive Click Thru Rate of 6.9%. The ads provided 649,378 impression and pushed 26,788 users to a landing page. It’s hard to beat a $0.07 cost per click value for any online Ad.
Case Study #5
Niche: Mortgage Broker
System: Online Franchise Model 3 Cities
Shortly after the 2009 Stock Market Crash, a well established Mortgage Company wanted to grow their business into multiple cities. They heavily invested into multiple commercial spaces and opened up bricks and mortar locations in neighbouring cities. After many month of hiring and firing, training and managing staff it was evident that this expansion has put them in the red and was not working. The financial loses was a bitter pill to swallow and needed to pull the plug on the Bricks and Mortar Franchise idea.
Fast forward to 2019 this Mortgage Company realized the world has changed and to reach a bigger audience, they needed build their brand online. They connected with VY Web Design who rolled out a 4 city Online Franchising Model.
VY Web Design provided the following.
- Keyword Research
- Keyword Content
- New Web Site
- Optimization for Google Search Engine
- Social Media Outlets and Training
- Brand Building Service
Results
A direct quote from the owner “Best year in 25 years, lets do more cities!“
The result show in the charts below are all 3rd Party Verified by SerpRobot.com, which tracks keyword rankings in real time.
The results speak for themselves, this Mortgage Company now ranks for hundreds of keywords on page #1 of Google in maps and organic listings. Bringing this Mortgage Company more traffic, visibility and leads.
Case Study #6
Niche: Financial Advisor
System: National Keyword Ranking Model and Multi City Franchise Model
A financial advisor came to us with a new brand and a new website. They had no traffic and no understanding of Search Engine Optimization. We produced a content plan and published a library of National Ranking Keyword Content. We also created a local ranking system for all the major cities in Canada.
VY Web Design provided the following.
- Major Web site edits
- Keyword Research
- Publishing and Ranked Keyword content pages.
- Created a and Ranked dozens GMB across Canada for each location.
- Consulted on all Traffic Channels to make sure the other contractors were doing their jobs correctly.
Results
The results we incredible. Shown below is a snapshot of Google Analytics.
A direct quote from the owner “Mark is our Google Ninja our secret weapon for all things related to online traffic.”
Massive, massive return on investment.
Case Study #7
Niche: Local Home Services
System: Online Franchise Model 5 Cities
This Home Services Company wanted to expand their business to reach the surrounding cities. They have always served this other cities but never really got enough leads form surrounding cities. They also needed a way to automate appointment bookings.
This manufacturer connected with VY Web Design who rolled out a Online Franchise Model.
VY Web Design provided the following.
- Keyword Research
- Keyword Content
- Major Web site redesign.
- Optimization for Google Search Engine
- Brand Building Service
Results
A direct quote from the Marketing Director “We now have 8 trucks on the road which allowed us to stop taking in store repairs. Simpler business model, more income.”
The result show in the charts below are all 3rd Party Verified by SerpRobot.com, which tracks keyword rankings in real time.
As you can see in the chart they are ranking and a massive amount of leads. The Appointment Booking System is working well and allows the owner to enjoy managing clients and service techs from anywhere around the world….AKA on vacation.
Case Study #8
Niche: Real Estate Team
System: City Domination Model
This Real Estate Team double down on Online Marketing and knew that Online Marketing was the right direction and knew their market data well. They had a strong Social Media presence but knew this was not enough to reach their goals. They needed an online strategy the would accelerate lead generation.
As mentioned above, 1 in every 100 working adults is a real estate agent and if you have tried to bring in Real Estate Leads you will know the difficulty level of bringing high ticket commission based leads. This agent wanted to focus and dominate 1 city of 3.5 million people.
They connected with VY Web Design who rolled out a City Domination Model.
VY Web Design provided the following.
- Keyword Research
- Keyword Content
- Major Web site edits
- IDX feed system for publishing new Listings.
- Optimization for Google Search Engine
- Social Media Outlets and Training
- Brand Building Service
Results
A direct quote from the owner “VY Web Design Team have really made a difference to our online presence… Highly recommend his services!”
The result show in the charts below are all 3rd Party Verified by SerpRobot.com, which tracks keyword rankings in real time.
This Real Estate Team got massive results. They moved their offices out of their home and lease a very large new building to accommodate the 12 new Real Estate Agents to their team. The return on investment has been 30 Times ROI.
The image below shows 18k Keywords as of early 2020 and side image shows 25K users in 1 month. We call 25K users per month City Domination.
Case Study #9
Niche: Mortgage Broker
System: Online Franchise Model 15 Cities
As a professional Mortgage Broker leading a small team the pressure was on to help her team bring in more leads. After many years of struggling with print advertising they decided to move invest into their Online Marketing Strategy.
Dominating their local market they need to expand their reach into multiple cities to get more exposure online and to produce more leads. They connected with VY Web Design who rolled out a 15 city Online Franchising Model.
VY Web Design provided the following.
- Keyword Research
- Keyword Content
- Web Site edits.
- Optimization for Google Search Engine
- Social Media Outlets and Training
- Brand Building Service
Results
A direct quote from the owner “Wow, we are ranking everywhere.”
The result show in the charts below are all 3rd Party Verified by SerpRobot.com, which tracks keyword rankings in real time.
The results speak for themselves, this Mortgage Broker now ranks for hundreds of keywords on page #1 of Google in maps and organic listings. Bringing this Mortgage Company more traffic, visibility and leads.
15 Cities Franchise model or how we like to call it….. “Owning the State”
Case Study #10
Niche: Ecommerce for Manufacturer
System: International Keyword Ranking Model
This manufacturer builds and ships multi million dollar machinery around the world. They wanted to rank for their main keywords internationally and needed a strategy to pull off this large endeavour.
This manufacturer connected with VY Web Design who rolled out a International Keyword Ranking Model.
VY Web Design provided the following.
- Keyword Research
- Keyword Content
- Minor Web site edits.
- Optimization for Google Search Engine
- Brand Building Service
Results
A direct quote from the Marketing Director “All goals were hit within a few months.”
The result show in the charts below are all 3rd Party Verified by SerpRobot.com, which tracks keyword rankings in real time.
All target were met and future campaign to follow.
Case Study #11
Niche: Real Estate Team
System: Online Franchise Model 3 Cities
If you have tried to bring in Real Estate Leads you will know the difficulty level of bringing high ticket commission based leads. The reason the Real Estate Marketing is the most competitive niche is because the national average is 100 Real Estate Agents per 10, 000 population. More than 1 in every 100 working adults is a real estate agent.
This team decided to invest 80% of their marketing budget into Online Marketing. They needed an online strategy the would accelerate their business goals. They connected with VY Web Design who rolled out a 3 city Online Franchising Model.
VY Web Design provided the following.
- Keyword Research
- Keyword Content
- Web Site edits.
- Optimization for Google Search Engine
- Social Media Outlets and Training
- Brand Building Service
Results
A direct quote from the owner “We did not ever think we could rank for so many keywords, unreal…“
The result show in the charts below are all 3rd Party Verified by SerpRobot.com, which tracks keyword rankings in real time.
The results speak for themselves, this Real Estate Team got 4 times the return on investment in the first year alone from leads directly related to the online franchising model. 300 leads per month is pretty unbelievable. As any real estate professional knows not all people are ready to buy right now, but you need a constant pipeline of people to nurture the leads into clients.
Case Study #12
Niche: Ecommerce for Manufacturer
System: National Keyword Ranking Model
As a manufacturer of supplier of any products advertising is a must. You can have the best widget in the world but if no one knows where to find your widget you not going to survive long. Market Visibility is required for both national and local products. This client needed national keyword rankings to reach his national market.
This manufacturer connected with VY Web Design who rolled out a National Keyword Rankings Model.
VY Web Design provided the following.
- Keyword Research
- Keyword Content
- Major Web site edits.
- Optimization for Google Search Engine
- Social Media Outlets and Training
- Brand Building Service
Results
A direct quote from the owner “Last month was more that we made all last year, loving this”
The result show in the charts below shows Woo-commerce Monthly Earnings Report for March 2020 over 100K, during the health and economic pandemic.
Massive, massive return on investment.
